In episode three, Bradley looks at the role played by contestants in creating game show history across the decades. He meets the family whose bizarre answers featured in one of the most memorable episodes of Family Fortunes. We hear how Bullseye brought a new level of frustration to game show contestants when host Jim Bowen showed them ‘what they could have won'. We meet members of the public famous for their losing appearances on British game shows – including the teacher labelled ‘Disastermind' by the Press and the founding member of the Deal or No Deal 1p Club. Meanwhile, Bradley teams up with three of British TV's top serial quizzers to take on all-comers at a pub quiz.