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Hankyu Corporation in Osaka, Japan's second largest metropolitan area, has successfully increased ridership by using diversified business strategies along their railway lines; from developing residential areas and amusement parks, to constructing a new university building and establishing the famous all-female Takarazuka Revue. See how Hankyu maintains its strong brand image with unique strategies like this, and skillfully refurbishes their old cars inside and out into new, high quality trains. |
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| Title: | Hankyu Corporation: A Leading Private Railway Company's Business Model | |
| Air Date: | October 19, 2017 | |
| Runtime: | 30 min | |
| Genres: | Travel | |
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