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The candidates have to create a new brand of trainer. Alan has laid on one of the countryโ€™s top advertising agencies for them to work with, but the creativity is all theirs. They have to come up with a name and logo for their brand, and then produce a poster and TV ad with which to launch it. In the boardroom, Alan has to decide which team has best fulfilled his brief and who to fire.

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Title: Trainers
Air Date: May 16, 2007
Runtime: 60 min

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